×

Want to keep reading?

First Name
Last Name
Country
You're opting in to RollWorks (a division of NextRoll, Inc.) marketing communications.
You can learn all about our data collection practices in our Privacy Notice and CCPA Notice at Collection.
If applicable, I also consent to having my personal information transferred out of the European Economic Area, Switzerland and/or the United Kingdom to the United States.
Thanks! We hope you enjoy our content.
Error - something went wrong!
   

Six Predictions to Take the Marketing Mystery out of 2021

We don’t need to repeat it for you: 2020 is almost gone (the good, the bad, the ugly). And with that, comes the mystery of 2021: what can we expect? what will stay, what will go? RollWorks has a mix of research, experts, and no brainer predictions for you to take the mystery out of 2021. The trends are coming:

  • Embracing the blurring lines between marketing & sales (hello, account-based everything)
  • Expecting more from tech’ (AI, ML, Intent, we’re looking at you)
  • Doing more than just 'going digital', by building coordinated, multi-channel programs
  • And much...much more

About the Author

Caroline Van Dyke, Content Lead

Caroline is a B2B marketer with a knack for building start-up content strategies from scratch. With a passion for crafting the right message at the right time (and a good pun), she leads content for real marketers by telling their real stories. In the rare case she's not busy writing, you can find her consuming true crime podcasts, stand-up specials, and copious amounts of cheese.

Follow on Linkedin More Content by Caroline Van Dyke, Content Lead
Previous Flipbook
Marketing Technology Implementation: From the B2B Perspective
Marketing Technology Implementation: From the B2B Perspective

RollWorks, in partnership with Ascend2, fielded the Marketing Technology Implementation Survey.

Next Flipbook
200 Marketing & Sales Execs Challenge the B2B Marketing Status Quo
200 Marketing & Sales Execs Challenge the B2B Marketing Status Quo

We recently surveyed 215 marketing and sales professionals in a wide variety of industries and asked them w...

Close B2B deals faster with RollWorks

REQUEST A DEMO