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The Light at the End of the Funnel: 6 Ways to Rebound Revenue in a Downturn

April 24, 2025

This isn’t the market we’d hoped for, but it’s the one we’ve got. And in times like these, resilience isn’t optional, it’s strategic. The Light at the End of the Funnel is a sharp, no-fluff guide for B2B marketers who need to do more with less and still hit pipeline goals. Backed by RollWorks' proprietary InIQ engine, these six ABM strategies are built to help you focus your spend, engage high-fit accounts with precision, and deliver real-time results that actually move the needle.

Grab the guide and get ready to protect pipeline, accelerate sales cycles, and prove ROI, even when the market’s not playing nice.

Discover how RollWorks empowers your teams to identify target accounts, reach them across multiple channels, and measure success. Request a demo now!
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