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Explore RollWorks' Resource Center, your guide to effective B2B strategies and full-funnel advertising campaigns. Packed with insightful articles, webinars, e-books, and more!
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52:57Watch VideoBlended ABM Using RollWorks feat. Digital Bias
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Read ArticleThe Top 4 ABM Tactics to Try in 2024
Discover cutting-edge ABM tactics for 2024, including intent data and AI integration, to elevate your B2B marketing and target high-value accounts with precision and personalization.
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52:17Watch VideoRevolutionizing Marketing Efficiency: Q4 Product Update Webinar
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Read ArticleABM Holiday Gifting: Strategic Tips for Every B2B Marketer
Boost your ABM campaign results this holiday season with RollWorks' expert gifting strategies and insights from top industry partners for standout customer engagement.
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Read FlipbookThe 2024 ABM Performance Checklist
Get your ABM strategy on point with RollWorks' ABM Performance Checklist Infographic – your go-to resource for practical tips and insights to boost your campaigns and ROI
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Read Article'Tis the Season to Invest In Your Pipeline
Learn why running ad campaigns during the holidays can be crucial to closing more deals early in the new year!
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Read ArticleNext-Level Marketing Automation: How RollWorks Workflows Streamline Sales Handoffs
Discover how RollWorks' Workflows can transform your marketing strategy with seamless sales integration, personalized campaigns, and automated lead management for peak efficiency and engagement.
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Read Flipbook
The ABM Business Case Template
Transform your marketing strategy with our ABM Business Case template — your strategic blueprint for aligning with executive goals, overcoming resource challenges, and showcasing undeniable ROI.
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Read ArticleAdvocating for ABM: Creating a Business Case for Investing in Account-Based Marketing
Discover the transformative potential of Account-Based Marketing as we dive into building a robust business case, ensuring sales and marketing alignment, and spotlighting the ROI gains with ABM.
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56:00Watch VideoPipeline Palooza: Proven plays to prime your ‘24 pipeline
Explore expert-led B2B marketing strategies in RollWorks' Pipeline Palooza webinar series, a comprehensive resource for enhancing pipeline generation and conversion.
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Read ArticleRollWorks Gives Thanks for Top Honors From G2
RollWorks was named #3 on G2's 2023 Best Software Awards list for Best Marketing & Digital Advertising Products. Read our 4 tips for building customer trust.
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Read ArticleCrash Course on Intent Data: 3 Tactics for Better ABM Campaign Results
Learn how intent data transforms Account-Based Marketing (ABM) strategies, guiding precision targeting and fostering genuine relationships with high-value accounts.
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Read ArticleFrom Missteps to Mastery: Perfecting Sales and Marketing Collaboration
Explore the transformative power of the lockstep model in aligning marketing and sales teams, ensuring synchronized strategies, and leveraging platforms like RollWorks for data-driven results.
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Read ArticleTop ABM Tactics to Power Through Q4
Master the art of B2B buying with RollWorks: Dive into intent data, personalization, scalability, and the latest KPI trends.
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Read ArticleThe 32 Best Ways to Generate More B2B Sales Leads
Discover how to create new connections & get more B2B sales leads for your business with our list of 32 effective B2B lead generation strategies here.
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Read ArticleMastering the Rule of 40: A Blueprint to Balance B2B Growth & Profitability
Dive into the transformative power of the Rule of 40 in B2B marketing, offering strategies for aligning creativity with business ROI and impressing the C-suite.
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1:00:48Watch VideoThe Revenue Revolution: Women Reshaping the B2B Revenue Landscape
Explore 'The Revenue Revolution' at RollWorks, highlighting influential women reshaping the B2B landscape with key insights and strategies for driving revenue growth.
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Read FlipbookA Marketer’s Hack Kit to the Rule of 40
Unlock the power of the Rule of 40 in B2B marketing with our comprehensive guide, diving deep into strategies for impressing executives and ensuring business resilience in uncertain economic times.
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50:06Watch VideoABM Unlocked: Snowflake's Secrets to Rocket-Ship Growth
We’re peeling back the curtain behind Snowflake’s meteoric rise to arm you with the ABM blueprint you need to make your competitors sweat.
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Read ArticleAI in Account-Based Marketing: Unlocking Customer Insights & Personalized Experiences
Explore the transformative power of AI in ABM with RollWorks: dive deep into precision targeting, personalized content, and the groundbreaking success stories shaping the future of marketing.
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