A Marketer’s Hack Kit to the Rule of 40

Maximize your B2B advertising ROI with our eBook, 'Unleashing the Power of Data,' offering strategic insights on precision targeting, data-driven engagement, and advanced machine learning model.

A collection of winning multi-channel tactics that are helping B2B marketers tackle their revenue challenges.

Discover how to enhance your account-based strategies during economic uncertainty with this comprehensive report, covering blended ABM strategies, AI potential, ABM, and demand generation convergence.

Dive into the RollWorks Revenue Revelation Report for an insightful analysis on why poor-quality MQLs never truly deliver, and how you can refine your marketing approach for optimal revenue growth.

Learn how to accelerate B2B sales in 2023 by increasing customer value through storytelling, partnerships, and data.

Learn about the key performance indicators (KPIs) critical for ABM success and ensure you're tracking the right metrics for meaningful insights and growth.

From finding your ICP to building your TAL and segmenting your audiences — The Complete B2B Audience Building Workbook is here to help you nail everything B2B audiences.

Master the balancing act of moving from quantity leads to quality leads in 4 easy steps!

Chances are you’ve been inundated with a whole new slew of acronyms, terms, and hot topics. That’s why we’ve created your TL;DR pocket guide.

Our Marketing Operations ebook will show you how you can integrate all your channels into one killer marketing operations strategy.

A stage-by-stage full funnel blueprint to create ads that resonate with your audience each step of the way

Discover six proven strategies with RollWorks to boost revenue and navigate economic downturns, illuminating a path to resilient growth.

Demand gen and ABM are not mutually exclusive. In fact, the best B2B marketers use both. If you’re all-in on demand gen or ABM tactics, then this eBook is for you.

Multi-channel is a must-have for cutting through the noise and connecting with your buyers across every stage of their journey. This customizable deck will serve as part inspiration, part education,

In our eBook, with partner SmartBug, we share our collective thoughts on how effective account-based marketing strategies help with customer retention that will increase your bottom line.

If your marketing and sales teams aren't aligned, the chances you'll hit your business goals are slim to none. And that's where account-based marketing (ABM) comes in.

Marketers can use intent data to their advantage to create better campaigns and content strategies that educate a buyer instead of just forcing them to the end stage.

Learn how to create an effective customer journey map with the RollWorks DIY Customer Journey Map Infographic and get a full picture of each stage.