Caroline Van Dyke, Head of Content

Discover six proven strategies with RollWorks to boost revenue and navigate economic downturns, illuminating a path to resilient growth.

Multi-channel is a must-have for cutting through the noise and connecting with your buyers across every stage of their journey. This customizable deck will serve as part inspiration, part education,

Explore RollWorks' D.I.Y Account Journey Template to effectively map and measure your ABM strategy, ensuring targeted engagement and optimal results.

Marketing and Sales Alignment Interactive Cheat Sheet. What does marketing and sales alignment look like? Does your organization already have one?

Each play is meant to give you a place to get started today (hello, copy + paste), but can be tweaked in whatever way works best for you. After all, no two marketing teams are created equal.

Whether you’re losing employees to new jobs and need to recruit new talent or you’re looking for a marketer to help to ABMify your org, this hiring kit will help you land the best ABM talent.

Grab the ABM Essentials Kit from RollWorks, packed with ready-to-use templates designed to drive immediate B2B marketing victories.

After travel was put on pause last year, your prospects have pent up PTO and are itching to get off the grid ASAP. So how can marketers reach their unreachable prospects?

A candid perspective on sponsoring virtual events. the ones we love to hate, but still participate in for the sake of B2B market

Whether you just want to be a better marketer or you’re already shopping for an ABM platform, we’ll guide you through all the decisions you’ll need to make, and the pros and cons of different approach

We recently surveyed 215 marketing and sales professionals in a wide variety of industries and asked them what the biggest buzzword was in the B2B sales and marketing space in 2020.