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No-Fail 2021: 3 Predictions to Win at ABM

November 12, 2020

2020 has kept all of us on our toes and as a marketer, I’m sure you’ve had to pivot and flip backward to keep the demand up and the (remote) sales team happy.

 

Join Randi Barshack, CMO of RollWorks and Eric Wittlake, Sr. Analyst of TOPO as we chat about a No-Fail 2021: 3 Predictions to Win at ABM.

 

We cover:

  1. The key to fixing blurred lines between sales & marketing tech
  2. The need for scalability in your go-to market approach 
  3. How to turn unknown accounts into your strongest database yet
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