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Measuring the Wrong KPIs? Learn the Elements of ABM Success
Accurately measure your team's success with the key ABM KPIs.
From finding your ICP to building your TAL and segmenting your audiences — The Complete B2B Audience Building Workbook is here to help you nail everything B2B audiences.
Better Pipeline > More Leads: How to Shrink Time to Revenue in 4 Steps
Master the balancing act of moving from quantity leads to quality leads in 4 easy steps!
TL;DR of GTM: The Pocket Guide of Must-Know Terms
Chances are you’ve been inundated with a whole new slew of acronyms, terms, and hot topics. That’s why we’ve created your TL;DR pocket guide.
How Marketing Operations Can Make the Most of a Multi-Channel MarTech Stack
Our Marketing Operations ebook will show you how you can integrate all your channels into one killer marketing operations strategy.
Unlocking MKTG’s Great Multiplier: Getting Started with Full-Funnel B2B Ad Campaigns
A stage-by-stage full funnel blueprint to create ads that resonate with your audience each step of the way
The Light at the End of the Funnel: 6 Ways to Rebound Revenue in a Downturn
You’re probably asking yourself: How do we keep up with targets? How do we adjust the plan with budget or team cuts?
How to Blend ABM and Demand Gen to Transform Your Revenue Engine
Demand gen and ABM are not mutually exclusive. In fact, the best B2B marketers use both. If you’re all-in on demand gen or ABM tactics, then this eBook is for you.
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[TEMPLATE] Multi-Channel, Full Funnel Mapper
Multi-channel is a must-have for cutting through the noise and connecting with your buyers across every stage of their journey. This customizable deck will serve as part inspiration, part education,
Road to Revenue: Post-Sale ABM
In our eBook, with partner SmartBug, we share our collective thoughts on how effective account-based marketing strategies help with customer retention that will increase your bottom line.
Special Report: State of ABM 2022
This special report share tips, best practices and use case examples of how more marketers are relying on account-based experiences as they go to market.
If your marketing and sales teams aren't aligned, the chances you'll hit your business goals are slim to none. And that's where account-based marketing (ABM) comes in.
Marketers can use intent data to their advantage to create better campaigns and content strategies that educate a buyer instead of just forcing them to the end stage.
This report examines the current state of sales acceleration by highlighting key strategies revenue teams are using to engage buyers and increase deal velocity.
Learn how to create an effective customer journey map with the RollWorks DIY Customer Journey Map Infographic and get a full picture of each stage.
RollWorks partnered with Ascend2 to research how 300 SMB marketers have optimized their strategies using data.
Map & Measure: The D.I.Y. Account Journey Template
Ready to move past the status quo, pre-built marketing journey? Meet the DIY account journey template where you can make each stage work for you, and gain key insights mapped to impact. Get yours.
Level-up SMB revenue growth and buyer engagement with account-based marketing (ABM). Check out our guide to learn more.
Learn why Account-Based Marketing (ABM) is a must-have for resource-strapped revenue teams and how it can help you. Learn more.
