×

Thanks for checking out our webinar!

First Name
Last Name
Company Website
Phone Number
Country
You are opting-in to NextRoll, Inc. ("RollWorks") email communications. Don't worry - we'll handle your data with care, and you can unsubscribe any time.
I agree
I consent to receive communications from RollWorks, and understand that I can unsubscribe at any time by contacting the sender. If applicable, I consent to having my personal information transferred out of the EEA, Switzerland, and/or the UK to the USA
Enjoy the video!
Error - something went wrong!

Back to Marketing School: Precision Ad Targeting 201

November 8, 2018

Forrester recently found that only 0.75% of leads actually result in sales.

While most marketers are just focused on getting more leads, top-performing marketers know that it’s about finding quality leads. In this class, we’ll show you how to hone in your ad targeting so that you speak to the people most interested in what you have to offer.

You’ll learn:

  • Customize your ads to reach the right people (and get higher returns)
  • How to use firmographic targeting to segment your marketing efforts

  • How to create customized ads to improve click-through rates

  • How to choose between cookie-based vs. IP-based targeting

Previous Video
Back to Marketing School: Account Based Measurement
Back to Marketing School: Account Based Measurement

B2B marketing analyst firm TOPO will cover the most important metrics to look for in your ABM strategy. Thi...

Next Video
Back to Marketing School: From Click to Customer
Back to Marketing School: From Click to Customer

In this webinar, we’ll show you best practices to optimize three of the most important stages in any sales ...

Close B2B deals faster with RollWorks

REQUEST A DEMO