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Getting Intentional with Intent

Did you know that 97% of B2B Marketers believe intent data will give them a competitive edge? 

Clearly, there’s no secret that intent is the secret weapon to any great sales and marketing team, but what you don’t hear about are the challenges that come along with it. 

Join RollWorks, Ascend2, and Bombora as we cover the challenges that come along with intent data and learn how to:

 

1. Get the highest quality intent data 

2. The tricks to make intent data actionable

3. The ultimate tips to aligning marketing and sales

About the Author

Katie Dunn, Demand Generation Manager

An event and demand gen marketing guru who drives all things demand at RollWorks.

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