How do you drive engagement when the human brain can't focus beyond 8 seconds? We know B2B marketers are overworked, time-poor, and in need of meaningful interactions. So how do you secure their journey from selective attention to sustained attention? Account-based marketing (ABM) can be your power horse in engaging and winning high-value accounts.
Join Hillary Carpio, Director of ABM at Snowflake, and Devon Watts, Sr. Director of Corporate Marketing for a webinar all about how to unlock ABM success with the power of personalization.
You’ll walk away with:
- Why personalization matters now
- 3 easy and impactful ways to personalize
- Snowflake’s secrets to personalization and ABM