In this session, we’re peeling back the curtain behind Snowflake’s meteoric rise to arm you with the blueprint you need to make your competitors sweat. Led by Hillary Carpio and Travis Henry, the masterminds behind Snowflake’s ABM motion and authors of the new book Busting Silos, you’ll get their proven strategies to help you:
- Flip your funnel and say goodbye to wasted resources
- Design a one-team GTM program that aligns, inspires, and wins
- Master the art of delivering the perfect message to captivate buyers
- Scale your pilot program to enterprise heights and upsell like a pro
