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[Template] Marketing & Sales Workbook
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Read ArticleThe Buyer's Journey: Unlocking Success, One Stage at a Time
Discover the secrets of the buyer's journey stages and unlock the power to engage, convert, and delight your target audience with precision, boosting your SEO rankings and driving measurable success.
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35:02Watch VideoLooking For More At Bats? 5 REAL Buying Signals Driving Pipeline Growth
Join RollWorks’ VP of Sales, Danilo Nikolich, as he shares why MQLs are not enough and how to tap into buyer behavior signals to drive bigger and faster deals.
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Read FlipbookState Of Account-Based Strategies: Practitioners Bullish On Customer Acquisition Campaigns; Focused On Improving Internal Alignment
Discover how to enhance your account-based strategies during economic uncertainty with this comprehensive report, covering blended ABM strategies, AI potential, ABM, and demand generation convergence.
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Read ArticleHow to Create a Winning B2B Content Strategy
Discover how to craft a winning B2B content strategy with our insightful guide, covering audience targeting, content planning, SEO, promotion, and measuring success for maximum impact.
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52:56Watch VideoIs the MQL Dead? Should it Be?
Is lead generation still relevant in 2023? Join revenue gen and marketing leaders from RollWorks and Drift for a lively roundtable webinar to discuss and debate whether leads are dead or not. During
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25:50Watch VideoForm Fills Won't Cut It: Using Buying Signals To Drive Real Revenue Growth
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Read ArticleA Beginner's Guide to Inbound Marketing: How to Generate Quality Business Leads
Learn the essential steps to attract, engage, and share high ROI leads with this Beginner's Guide to Lead Generation.
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Bad MQLs Were Always Dead: RollWorks Revenue Revelation Report
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19:39Watch VideoSnowflake: ABM From Startup To IPO (And Beyond)
Get a behind-the-scenes look at the steps the Snowflake marketing team took in building inspirational ABM impact
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22:37Watch Video3 Ways to ABMify Lead Scoring to Hit Sales Targets and Boost Efficiency
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Read ArticleMQL vs. SQL: A Guide to Maximizing Revenue Growth
Explore the main differences between MQLs and SQLs and how understanding this can help you optimize your B2B marketing and sales efforts.
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14:59Watch VideoSales Insights Demo: How to Improve Your Sales Team's Output to Meet Quota
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Read ArticleVP of Marketing Revenue, Jodi Cerretani talks the Power of ABM with Growth Marketing Camp
Account-Based Marketing and Demand Generation in driving business growth and promoting alignment with sales and marketing in the latest episode of Growth Marketing Camp.
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Read ArticleWhy Quality-Based Lead Generation is the Winning Strategy for B2B Marketers
Learn why targeted and strategic quality-based lead generation is more effective than quantity-based lead generation in B2B marketing.
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54:13Watch VideoRollWorks Q1 Product Update Webinar
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Read ArticleFrom Awareness to Conversion: Mastering the B2B Marketing Funnel
Learn about the stages of the B2B marketing funnel, its benefits, and how to measure success.
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Read ArticlePipeline Dreams: Fuel Your Revenue Engine to Drive Sales
Debunk sales pipeline myths and tips for generating high-quality leads.
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Read ArticleCelebrating 5 Years of RollWorks: The Path to Democratized ABM
RollWorks celebrates 5 years of democratizing ABM with its pioneering mission of ‘ABM for All.’
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30:32Watch VideoUnlock Marketing Efficiency at Scale: Beat Your Competition with These 5 Tactics
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