Home » Product Snapshot Series (source stream) » State of RollWorks and Third-Party Cookie Deprecation

State of RollWorks and Third-Party Cookie Deprecation

In this session, participants will gain insights into RollWorks' proactive approach towards safeguarding advertising strategies amidst the imminent third-party cookie deprecation. The overview will delve into RollWorks' strategies in light of this industry shift, including an assessment of current investments in cookieless technologies and updates on planned initiatives for third-party cookie (3PC) adaptation.

Moreover, the session will explore future 3PC topics beyond 2024, providing customers with a comprehensive understanding of RollWorks' forward-looking measures to ensure advertising efficacy and adaptability in the evolving digital landscape.

Previous Video
Fireside Chat: Navigating the Evolution of B2B Marketing
Fireside Chat: Navigating the Evolution of B2B Marketing

We're getting real about the shifting dynamics of B2B marketing, with a special focus on account-based adve...

Next Video
3 Simple Steps to Prep for Third-Party Cookie Deprecation
3 Simple Steps to Prep for Third-Party Cookie Deprecation

Third party cookie expiration is already underway - are your advertising efforts optimized for the new real...

Return to Home