Go Deep With
Your Connections.
Go Big With
Your B2B Growth.

The RollWorks Perspective


Pedigree Matters.

As part of NextRoll, RollWorks draws on 10+ years of performance marketing experience to help more than thousands of B2B marketers make better impressions, start more compelling conversations, and build more meaningful relationships.


Transparency is the Mother of Insight.

We pull back the curtain on data, so you can measure what matters to you. That means sharing all the data and providing the expert guidance to make sure you can hone campaign performance and prove your efforts are paying off.


Automation Saves Time for Relationships.

At RollWorks, we aggressively automate everything: customer personalization, content delivery across platforms, report generation, and more. That way you can focus less on implementation and more on creating and optimizing campaigns that truly connect with
your customers.


About RollWorks, a division of NextRoll

RollWorks, a division of NextRoll, offers ambitious B2B companies an account-based platform to align their marketing and sales teams and confidently grow revenue. Powered by proprietary data and machine learning, RollWorks’ solutions address the needs of organizations large and small—from those with best-in-class ABM programs to those just beginning their exploration.

While we at RollWorks are focused on the success of B2B marketers, NextRoll (formerly AdRoll Group) is a marketing and data technology company with a mission to accelerate growth for companies, big and small. NextRoll empowers growth for over 37,000 customers through three business units: AdRoll, RollWorks, and NextRoll Platform Services.

RollWorks Leadership

Robin Bordoli
President, RollWorks

Randi Barshack
SVP, Marketing

Justin Cooperman
VP, Product Management

John Dent
VP, Customer Success

Mike Stocker
VP, Strategic Partnerships

Darragh Fitzpatrick
VP, Sales

Chrissy Vailas
Chief of Staff

Our Locations

  • san francisco

    San Francisco HQ

    2300 Harrison Street, Floor 2
    San Francisco, CA 94110

  • chicago


    111 W Illinois St, 5th Floor
    Chicago, IL 60654

  • new york

    New York City

    386 Park Avenue South, 8th Floor
    New York, NY 10016


Connect with a Career that Matters

NextRoll is a fast-growing, well-funded startup with offices around the world. If you want to change the game for B2B marketers worldwide; if you value relationships, transparency, potential, wit, and impact — come join us.

View all open positions at NextRoll

best places to work

Voted one of this year’s Best Places to Work in the Bay Area.

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