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A Deep Dive into Account Fit: How to Build your Target Account List

July 27, 2018

Forrester recently found that only 0.75% of leads that companies generate actually result in sales.

That’s less than 1%!

While most marketers are looking to find more leads, top-performing marketers know that it’s about finding the right leads.

In this webinar we’re teaming up with DataFox to show you:

  • How to define your ideal customer from your data

  • How to create the perfect account list

  • How to use targeted ads to reach those customers at the right time

Previous Article
This is the B2B data you’ve been waiting for
This is the B2B data you’ve been waiting for

Growing a business today means engaging with your customers where and when they want to hear from you. For ...

Next Article
4 Target account list tips (we learned the hard way)
4 Target account list tips (we learned the hard way)

I’ve given 20+ presentations on how to implement ABM and have shown a version of the slide below every sing...

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