The Coronavirus (COVID-19) crisis has brought extraordinary business disruption and forced
organizations to rapidly and significantly remodel their go-to-market plans. In this report, The TOPO Target Segment Framework, written by Chief Analyst Craig Rosenberg, learn how to:
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Unlock the secrets to thriving in a post-cookie world with this essential guide, packed with five key strategies for B2B marketers to future-proof their digital advertising efforts.
Maximize your B2B marketing effectiveness with tips on retargeting, reporting, & measuring. Learn how to leverage Account-based Advertising for precision targeting and impactful growth.
Unlock the secrets of Account-Based Advertising with this eBook, featuring expert strategies, precision targeting, and actionable tactics to boost brand visibility and engagement.
Uncover the keys to Account-Based Marketing success with this ebook, offering strategies for precise keyword selection and adaptive tactics to boost ROI by targeting high-value B2B accounts.
Unlock your revenue potential with the RollWorks playbook, your comprehensive guide to integrating sales, marketing, and customer success for targeted buyer engagement and explosive growth.
Download our ABM Audit Checklist to streamline your 2024 planning, optimize budget allocation, explore outreach channels, and update your strategies for post-pandemic success in business marketing.
Ready to kickstart winning ABM campaigns in 2024? Get started with air cover, nurture, and upsell/cross-sell tactics that will stop your competition in their tracks.
Discover how you can identify accounts, engage buyers, and measure the influence of your ABM programs all with the RollWorks Account-Based Platform.
Maximize your B2B advertising ROI with our eBook, 'Unleashing the Power of Data,' offering strategic insights on precision targeting, data-driven engagement, and advanced machine learning model.
Chances are you’ve been inundated with a whole new slew of acronyms, terms, and hot topics. That’s why we’ve created your TL;DR pocket guide.
Unlock the power of the Rule of 40 in B2B marketing with our comprehensive guide, diving deep into strategies for impressing executives and ensuring business resilience in uncertain economic times.
Whether you're seeking to boost leads, opportunities, traffic, or customer retention - these plays will help your team to drive the desired results.
Discover how to enhance your account-based strategies during economic uncertainty with this comprehensive report, covering blended ABM strategies, AI potential, ABM, and demand generation convergence.
Dive into the RollWorks Revenue Revelation Report for an insightful analysis on why poor-quality MQLs never truly deliver, and how you can refine your marketing approach for optimal revenue growth.
Learn how to accelerate B2B sales in 2023 by increasing customer value through storytelling, partnerships, and data.
Learn about the key performance indicators (KPIs) critical for ABM success and ensure you're tracking the right metrics for meaningful insights and growth.
From finding your ICP to building your TAL and segmenting your audiences — The Complete B2B Audience Building Workbook is here to help you nail everything B2B audiences.
Master the balancing act of moving from quantity leads to quality leads in 4 easy steps! Learn more about rethinking revenue leads here.
Our Marketing Operations ebook will show you how you can integrate all your channels into one killer marketing operations strategy.
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