Take a behind-the-scenes peek of 5 ABM campaigns run by Bizible, Datanyze, LiveRamp, Radius, and RollWorks.
Show don’t tell—that’s the idea behind this guide. Rather than tell you why you need account-based marketing (ABM), we show you 5 ABM campaigns that we and our partners actually ran.
You’ll get to see:
How each of us figured out our target account list
Step-by-step campaign descriptions (with lots of pictures!)
The results that made us rethink ABM
Improvements we’d make and much more